The end of the China’s 36 year-long one-child policy raises fresh questions about the impact on the paediatric market.
- Understand why a mini baby boom resulting from couples being allowed to have two children is unlikely to be prolonged
- Understand how the small family size in the past few decades has shaped the patterns of Chinese parents’ spending on their children, including healthcare spending
- Identify key areas of growth: China’s market for non-invasive prenatal testing (NIPT) is forecasted to grow around 25% annually between 2015 and 2020
- Find out what idiosyncrasies remain of Chinese market to create products and services, e.g. maternity hotels that have evolved from the unique Chinese practice of confinement periods have emerged as new points in paediatric care delivery
- Recognise what it takes to capture China’s paediatric market, i.e. city- and provincial-level insights on paediatric healthcare spending and preferences, care pathways, etc